Trustworthy AI for public services
Built an open-source retrieval tool that benchmarks better than the models it improves on, for public bodies to run on their own digital infrastructure.
Behavioural Economist · London
Azim Arsiwala
I untangle hard problems and turn them into coherent strategies and products, built on evidence, technology and behavioural economics.
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Azim Arsiwala
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Selected partners
Work spanning government, industry and the public sector.
Expertise
How I work
- Human-centred strategy
- Product innovation & adoption
- Service optimisation
- Behaviour change
- Real-world test, learn & grow
Outcomes
160
%
uplift in debt-mitigation actions for a not-for-profit lender.
Randomised controlled trialLifted app conversion by 75% for a leading UK bank, with gains in customer retention and satisfaction.
Improved intergenerational Welsh-language transmission between parents and children, with the Welsh Government.
Reduced teacher attrition and improved student outcomes in low-income schools.
Projects
I have completed 50+ projects for organisations of every size, from SMEs and charities to the FTSE 100. The ones below are a short showcase of recent work.
Financing in Early Education & Care
Authored a report on early-years funding, that was picked up by the Department for Education that helped open minister-level discussions on how early-years care is funded.
A digital-first wealth proposition
Helped launch personalised pension videos for a leading provider. The pilot generated £1.3M in additional assets under management, while improving customers’ financial wellbeing.
Ostren
AI products that make people better at what they do, designed by a behavioural scientist with a decade of experience in human behaviour.